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Dan Hubbard talks about the casting process, and how a Casting Director can help you reach the actors you're looking for, build a better product, and also potentially help finance your project.

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Dan is part of Hubbard Casting, who brought you Chalet Girl recently, as well as the iconic The Commitments back in the 80s. He covers:

• At what point in the filmmaking process to approach a Casting Director
• How to increase your chances of securing good quality talent
• The process you have to go through to make sure you get the best result in casting
• What you need in your pitch to entice a Casting Director to help you
• What could incentivise a 'big name' to join your project
• Why projects fall apart at the final hurdle, and how you can help prevent that
• Who the real people are that you have to convince to allow an actor to take part in your project - and how to convince them

Dan also talks about how, as an actor, you can get ahead in the business.

Additional Keywords:  Casting Budget, Stars, Greenlit, Distribution, Development

July 2011

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Andrew Baker continues to talk about the way rights.tv help producers and filmmakers finance, develop and exploit their projects by ensuring revenue streams and other sources of income are tapped in the best way possible.

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Andrew is the managing director of Rights TV, and they help producers and filmmakers look at the way in which the core rights of a project can be exploited - it's the ownership of the rights and how you license or sell them that will maximise your revenue. In this second half of the interview, we cover:

• Why understanding your audience is so key to putting together a viable package
• The ways to find money which aren't always obvious - and why you shouldn't rely on them
• The two ways you can use product placement - and why it doesn't always work in your favour
• How TV and Film product placement rules are changing
• Why going for the 'big brands' isn't the best way - and what to do about it
• Why product placement could actually work against you
• Why a plan is so important - and how to build one

What Democratisation of Content is, and how you can use it to help your project on its way.

Additional Keywords:  mobile applications, Social Media

April 2011

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Rights.tv's Andrew Baker talks about the way they help producers and filmmakers finance, develop and exploit their projects by ensuring revenue streams and other sources of income are tapped in the best way possible.

Click here to view the embedded video.

To access the Full Interview,

if you are a Member please Login on the right,

or Click Here to register now!

Andrew is the managing director of Rights TV, and they help producers and filmmakers look at the way in which the core rights of a project can be exploited - it's the ownership of the rights and how you license or sell them that will maximise your revenue. We cover:

• Why control of your rights is so important, and what you can do to retain these as much as possible
• How making the content won't directly make you the money, but how generating money from the content will keep you going in the long term
• Why building a business purely on production fees doesn't work, and what you can do about it
• Why Ownership is King!
• How to make sure you don't get screwed over by the people you're working with
• How to bridge the gap between 'first time filmmaker' and going up the budget ladder
• How to create a great package

Andrew also talks about ways to maximise your profit and maintain your passion for your project - even ten years down the line. And how to approach deals when talking to distributors.

Additional Keywords:  Facebook, Social Media, Deals, Negotiation

April 2011

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The (now) BFI's fund manager for Innovation in Distribution and Exhibition, Alex Stolz, talks about innovation in Digital Distribution, and the ways in which social media can be used to reach your target audience successfully.

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Alex transfered to the BFI from the UK Film Council where he managed the Digital Innovation in Distribution Fund - part of the P&A fund. Examples of the projects undertaken can be found here: http://www.ukfilmcouncil.org.uk/digitalinnovation, and he talks about some of the lessons learned in our interview, including:

• Why and how the internet can level the playing field as an independent producer for your film or tv project
• The first thing you should do before anything else as a producer
• When to start communicating with your audience, and how
• How The Disappearance of Alice Creed successfully launched their film - and the campaign they used to do it
• How to get your audience to promote your movie for you - for free!
• The type of partnerships you could create to help promote your film
• How you can create a back-up plan in case your original targets for securing distribution aren't met

Alex also talks about other ways to build your supporter network, and he emphasises that you need to be doing this as soon as possible!

Additional Keywords:  Facebook, Social Media, Exhibition, Crowdsourcing

April 2011

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Music Supervisor, Matt Biffa, describes the ideal process (including budgeting) for getting the best musical solution for your movie, tv series or documentary.

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Matt works for Air Edel, and specialises in Source Music for film and TV, and has worked on Chalet Girl and Harry Potter and explains the process, including:

• Why it is imperative to think about, and budget for, Music during pre-production
• What 'temp love' is, and how to avoid it (if you don't, you could jepoardise your whole movie)
• How you can avoid big music bills! With examples...
• Why clearance is needed, and some things that can help smooth the process (and reduce the time and effort for getting it)
• The three separate elements needed to be cleared for each music piece - and why it's not always easy to get it
• What the process is when working with a Director - and how to create the best working relationship with the whole team
• Why well-recognised songs are not necessarily the best for your film!

Matt also talks about the budgeting process, and why many projects fail at the soundtrack hurdle because they haven't budgeted enough. He also gives examples of how much you should budget for what type of music and film.

Additional Keywords:  TV, Documentary, Editing suite

April 2011

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Baker Street Entertainment provides investment resources and support to get your movie made, as Keith Evans, founder and managing director, continues to explain in the second part.

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Keith explains the Enterprise Investment Scheme (EIS) and how it can work for both investors and filmmakers. He describes:

• Why the process can take so long, and what Baker Street Entertainment do to ease the process along
• What the benefits are for investors, and why it's actually in their interest to invest in an EIS
• What you can do as a filmmaker to increase the chances of someone investing in an EIS for your film
• How Baker Street Media can support you as a filmmaker to get the best out of your film proposition, and hence the best return for your investor
• Why some film finance companies only finance your cash flow, as opposed to investing, and what the difference is for you
• Why co-productions are not necessarily a good thing
• Why 'slates' are going by the wayside for smaller companies

Keith also explains that a company like Baker Street Media could provide up to 100% of the funding depending on the project - good to keep things simple!

Additional Keywords:  Investment, Tax Benefits, Tax Efficiency

April 2011

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Baker Street Entertainment provides investment resources and support to get your movie made, as Keith Evans, founder and managing director, explains in two parts.

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Keith explains how budgets of USD4-5million are potentially ideal for the type of projects that are likely to work most easily in the Film Business, and how they might come about. He outlines:

• What the submission and review process is for Baker Street Entertainment, and why and how ALL scripts are given an opportunity
• Why it is so important to ensure you get it right from the start
• What 'get it right' actually looks like - and what's the key thing to have which is imperative in any script or story
• How to be the 'perfect' producer, and what NOT to do so that your prospects are not turned off!
• How having a plan and being clear on what you want to achieve is the key to success - and how to achieve that!
• What the talent agencies are doing to make a Filmmaker's life potentially easier - and how to capitalise on that
• How Baker Street Entertainment attracts potential investors - and what benefits investors can obtain when investing through Baker Street Entertainment

Keith also outlines why distribution is so important in pulling together your proposition.

Additional Keywords:  Investment, Tax Benefits, Tax Efficiency

April 2011

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Johanna von Fischer and Tessa Collinson, co-directors of The British Independent Film Awards, explain how awards and nominations as prestigious as these will help launch your film career and sell your movie.

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In the course of a year, Johanna and Tessa explain how the BIFA is essentially the 'kick-off' to the awards season, and you should think about getting your films submitted from June. They explain:

• Why awards like the BIFAs are so important, and how they could help you get your film out there
• The submission process, including time of year, expectations, the awards ceremony
• What Independent really means - for BIFA
• How the judges and assessors evaluate the submissions - what they're looking for
• How having less money to invest around is possibly actually a good thing!
• How The King's Speech used the BIFAs to launch their marketing campaign (also check out Gareth Unwin's interview)
• Why Sponsors are so important to the filmmaking process
• How we can increase the quality of what we're doing as British Filmmakers

Johanna and Tessa also cover some ways in which we can help ourselves to get our movies in front of our audiences, and also why not to forget the TV path, even when we're in the Film side!

Additional Keywords:  Distribution, Exhibition, Budget, Promotion

April 2011

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